Ignore it and watch consumers in other countries boycott NZ products, then when our exports collapse and our jobs disappear in vast numbers, you can try to claim you are right as you starve.
Yes, and that would have to be the sole reason to buy into the scam; just like the story of the Emperor's new clothes people are too gutless to state the obvious because it would impinge on their livelihoods. Sad really.
Still, a gullible tax is the reasonable solution. All those that are gullible should pay the air tax, and those that aren't can keep our money.